We are a different kind of social media marketing Calgary agency. Many so-called "digital marketers" will tell you that you need to be on a specific channel, and you need to start spending "X" amount of dollars on advertising without any research. Our social media services begin with social media optimization. We do this by developing a comprehensive social media strategy that analyzes your channels, audience and competitors. We then align this strategy to your business goals. Ensuring you are involved in every step along the way.
Through many years of social media management and converting customers into advocates, we can provide your business with the right content, channel and deliver it to the right customers at the right time.
We find out who your customers are, what channels they are on and what your competitors are saying to them.
We make your social media content stand out with creative copy and visuals that tell your brand story and engage with your customers.
We develop social media channels that promote your business, tell your brand story and encourage users to take meaningful actions.
We want to ensure your social media channels are successful, we fully manage and optimize all aspects of your channel.
From the onset, we develop meaningful KPIs and a social media strategy that align with your business goals.
We will provide ongoing bi-weekly or channel reports. This comprehensive will include what went really well and how we can improve moving forward.
If you are looking to grow your social media channels, you have arrived at the right place! Display Digital Marketing is the last stop to developing and building your social media presence. With our extensive experience in telling stories, creating social media channels and generating leads, we can get on the right track to success.
Channels we manage:
Over recent years, we have seen drastic decreases in the organic reach of social media posts. We have extensive knowledge of algorithms and industry changes to help your brand get the most out of every post.
We believe in the A's of content creation: Authenticity, Authority and Accessibility. Content should be as human as possible; after all, we are speaking to other humans.
The average Click Through Rate for Social Media Ads is 1.3%. The Ad market is saturated and annoying, and invasive Ads consume customers. So, how do you effectively advertise your business online? Our social media marketing experts develop Ads that speak to the right customers and provide real solutions to their problems. Platforms we use:
We create visuals and copy that help your brand stand out on the news feed. Our content creation services will keep your audience engaged and brand top of mind.
The content we create:
"I have gotten significantly better engagement and reach from all of my posts since bringing them on and measurable improvement on every social media post and traffic on my website."
- Cody Shearer, Owner Pooched YYC
Yes, you do. A social media strategy provides you with a map to achieving your business goals. We create a comprehensive plan for your social channels to help them grow and thrive.
No. Your business should only be on the channels that your customers use. We will uncover which platforms make the most sense for your brand through our audit and strategy process.
Posting every day is something that many business owners have been told but is untrue. With flooded newsfeeds, your brand needs to stand out. This means putting quality over quantity and staying consistent.
Many business owners are confused when it comes to paid and organic social media. Organic social media is any post that goes out without a paid promotion. The likes, comments, shares and clicks associated with this post are known as "organic social media engagement."
Paid social media is any post that is "boosted" or set up as a paid promotion. We use want to use both of these methods so we can maximize the reach and engagement of your posts. In recent years, organic reach and engagement have been significantly reduced.
This new "pay-to-play" world can make it hard for a small business to know which posts to boost. Our agency can clear this confusion and get your business on a fast track to social media success.
We have many years of managing and growing social media accounts. We walk the talk and talk the talk when it comes to social media channel growth. We create customized and tailored plans which outline SMART social media goals.
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